Geographic Farming

It’s not obsolete. It just needs to evolve.

 ANALYZED PORTLAND METRO

70 Neighborhoods

ANNUAL SALES

$3 Billion

LESS THAN 10% MARKET SHARE

$2.36 Billion

We analyzed 70 neighborhoods across the Portland Metro Area, representing $3.07 billion in annual residential sales.

What we discovered was striking: $2.36 billion of that activity occurred in neighborhoods where even the most active listing agents sold fewer than 10% of the homes that closed that year. Across all 70 neighborhoods, no leading listing agent captured more than 20% of their neighborhood’s annual transactions, with the Birdshill neighborhood (just six total sales) being the sole exception.

The fragmentation runs even deeper. Across all 70 neighborhoods, 78.8% of closed listings were handled by agents who recorded just one sold listing in that neighborhood during the year. On the buyer side, the pattern is even more dramatic: 89.7% of purchases were handled by buyer’s agents who recorded just one purchase in that neighborhood during the year.

No individual agent dominated these neighborhoods.

These findings reveal a substantial opportunity for forward-thinking agents. Place & Trust helps you become the go-to agent—not by declaring expertise, but by demonstrating it. By combining comprehensive neighborhood guides with informative agent interviews, our Certified Specialist program gives buyers and sellers the durable proof that you know the neighborhood and your craft.

The kind of proof that earns trust, referrals and business.

Place & Trust · 70 Portland-Metro Neighborhoods · 12 Months
$2.36 billion of $3.07 billion in closed sales

in neighborhoods where no listing agent held even 10% of sales.

Leader under 10% of sales: 47 neighborhoods, $2.36BLeader at 10% or more: 23 neighborhoods, $0.72B

Each line is one neighborhood; its height is the leading listing agent’s share of that neighborhood’s sales. Tap or hover a line for details.

The 70 Neighborhoods

Listed in the same order as the lines above: by city, then alphabetically.

Central Beaverton5 of 52$21.8M9.6%5 of 52
Greenway2 of 25$10.9M8.0%2 of 25
Highland2 of 83$45.1M2.4%2 of 83
Neighbors Southwest12 of 102$56.6M11.8%12 of 102
Sexton Mountain6 of 132$80.9M4.5%6 of 132
South Beaverton6 of 76$41.9M7.9%6 of 76
Vose2 of 41$18.6M4.9%2 of 41
West Beaverton4 of 86$50.3M4.7%4 of 86
Birdshill2 of 6$13.2M33.3%2 of 6
Blue Heron2 of 17$24.5M11.8%2 of 17
Bryant2 of 46$52.4M4.3%2 of 46
First Addition4 of 49$75.4M8.2%4 of 49
Foothills1 of 5$2.1M20.0%1 of 5
Forest Highlands9 of 63$117.4M14.3%9 of 63
Glenmorrie1 of 8$11.1M12.5%1 of 8
Hallinan1 of 25$22.3M4.0%1 of 25
Lake Forest2 of 50$50.5M4.0%2 of 50
Lake Grove2 of 18$24.7M11.1%2 of 18
Lakewood2 of 12$13.8M16.7%2 of 12
Mountain Park3 of 125$72.4M2.4%3 of 125
Oak Creek9 of 49$41.3M18.4%9 of 49
Old Town1 of 7$7.7M14.3%1 of 7
Palisades2 of 64$80.0M3.1%2 of 64
Rosewood3 of 40$35.5M7.5%3 of 40
Uplands2 of 19$34.3M10.5%2 of 19
Waluga1 of 16$10.1M6.2%1 of 16
Westlake3 of 18$21.1M16.7%3 of 18
Westridge1 of 8$9.3M12.5%1 of 8
Alameda4 of 78$86.2M5.1%4 of 78
Arbor Lodge5 of 88$49.9M5.7%5 of 88
Arlington Heights1 of 9$10.4M11.1%1 of 9
Arnold Creek2 of 40$36.2M5.0%2 of 40
Ashcreek6 of 89$58.8M6.7%6 of 89
Bridlemile3 of 55$50.4M5.5%3 of 55
Buckman2 of 47$34.4M4.3%2 of 47
Collins View3 of 21$13.5M14.3%3 of 21
Crestwood1 of 19$11.5M5.3%1 of 19
Eastmoreland6 of 54$56.4M11.1%6 of 54
Far Southwest4 of 27$16.4M14.8%4 of 27
Forest Park5 of 62$83.7M8.1%5 of 62
Grant Park2 of 56$55.7M3.6%2 of 56
Hayhurst2 of 62$40.5M3.2%2 of 62
Hillsdale2 of 95$78.6M2.1%2 of 95
Irvington6 of 64$65.7M9.4%6 of 64
Kenton6 of 111$53.7M5.4%6 of 111
Laurelhurst7 of 65$63.3M10.8%7 of 65
Linnton1 of 15$7.7M6.7%1 of 15
Maplewood2 of 26$18.2M7.7%2 of 26
Markham3 of 39$22.9M7.7%3 of 39
Marshall Park2 of 26$20.8M7.7%2 of 26
Mt. Tabor9 of 129$103.0M7.0%9 of 129
Multnomah13 of 110$64.2M11.8%13 of 110
Northwest District10 of 133$77.4M7.5%10 of 133
Northwest Heights8 of 129$109.2M6.2%8 of 129
Overlook5 of 97$55.3M5.2%5 of 97
Piedmont2 of 78$44.1M2.6%2 of 78
Portsmouth7 of 112$52.5M6.2%7 of 112
Sabin6 of 61$50.6M9.8%6 of 61
South Burlingame2 of 27$17.7M7.4%2 of 27
South Portland6 of 131$70.4M4.6%6 of 131
Southwest Hills10 of 127$143.8M7.9%10 of 127
West Portland Park2 of 42$23.9M4.8%2 of 42
Bolton2 of 44$27.1M4.5%2 of 44
Hidden Springs5 of 46$36.4M10.9%5 of 46
Marylhurst1 of 20$18.0M5.0%1 of 20
Parker Crest3 of 30$23.6M10.0%3 of 30
Robinwood3 of 49$48.2M6.1%3 of 49
Rosemont Summit3 of 24$24.7M12.5%3 of 24
Sunset4 of 40$32.7M10.0%4 of 40
Willamette3 of 100$71.5M3.0%3 of 100
Source: RMLS closed sales (Status = SLD), Nov 10, 2025 – Nov 9, 2026; 70 selected neighborhoods. Sales volume is the sum of actual closing prices. Leading agent share is the top listing agent’s share of the neighborhood’s closed sales. Listing agents only. Two neighborhoods at exactly 10% (Parker Crest, Sunset) are shown in gold.
Place & Trust
 TOP BUYING CONSIDERATION

The Neighborhood

QUALITY OF THE NEIGHBORHOOD

59% of All Homebuyers

NON-NEGOTIABLE

6% Would Compromise

We analyzed 70 neighborhoods across the Portland Metro Area, representing $3.07 billion in annual residential sales.

What we discovered was striking: $2.36 billion of that activity occurred in neighborhoods where even the most active listing agents sold fewer than 10% of the homes that closed that year. Across all 70 neighborhoods, no leading listing agent captured more than 20% of their neighborhood’s annual transactions, with the Birdshill neighborhood (just six total sales) being the sole exception.

The fragmentation runs even deeper. Across all 70 neighborhoods, 78.8% of closed listings were handled by agents who recorded just one sold listing in that neighborhood during the year. On the buyer side, the pattern is even more dramatic: 89.7% of purchases were handled by buyer’s agents who recorded just one purchase in that neighborhood during the year.

No individual agent dominated these neighborhoods.

These findings reveal a substantial opportunity for forward-thinking agents. Place & Trust helps you become the go-to agent—not by declaring expertise, but by demonstrating it. By combining comprehensive neighborhood guides with informative agent interviews, our Certified Specialist program gives buyers and sellers the durable proof that you know the neighborhood and your craft.

The kind of proof that earns trust, referrals and business.